| Writing to achieve objectives |
| Structuring the letter in a logical,
understandable way |
| Planning the content |
| Using an appropriate layout |
| Writing drafts |
| The importance of accuracy in business
communication |
| Keeping it short and simple – ‘jargon
free’ |
| Ensuring clarity in the written communication |
| Punctuation and grammar |
| How to visualise the reader when writing a
letter or report |
| Language, style and tone |
| A checklist before signing your letters |
| Producing a summary to accompany a technical
report or assessment |
| Getting your message across with
professionalism |
| Avoiding the barriers to clear communication
such as wordiness and bias |
| Practising written communication |
| Anticipating readers’ needs and expectations |
| Deciding what information to include and what
to exclude |
| Proof reading and editing your communication |
| Ensuring corporate style is adhered to |
| Choose words precisely to express the intended
meaning |
| Construct clear concise sentences and
paragraphs |
| Link the structure of a letter to its purpose |
| Achieve conciseness and clarity of
understanding |
| Adjust the tone and style of letters according
to intentions and circumstances |
| Produce summaries outlining the relevant
points of lengthy/complicated reports |
| Distinguish fact from opinion and judgement |
| Write convincing and persuasive letters |
| Reduce and eliminate unnecessary time wasting by producing
concise, clear and comprehensive letters |
| Write letters that will be understood and accepted by the
reader |