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Successful Selling

The content will be specific to each client, individual delegate and group, and their particular requirements, but may include elements of the following:

bulletPlanning for success
bulletEngaging Key Performance Indicators
bulletBusiness Development & Action provoking systems
bulletDefining the sales process
bulletUsing the telephone in the sales process
bulletGaining product & service expertise
bulletExploring and recognising ‘logical’ & ‘psychological’ buying motives
bulletPowerful & Directive questioning
bulletActive & passive listening
bulletInterpreting & analysing ‘implied, expressed & desirable’ needs
bulletPlanning for & overcoming objections
bulletPresenting solutions
bulletFeatures and benefits
bulletUnderstanding and responding to body language
bulletPlanning and initiating your closing
bulletThe personal value pyramid of sales presentation
bulletAssimilating & feeding a decision makers ‘Thinking Process’
bulletSustaining momentum & motivation 
bulletCustomer Relationship Management

Personal and Organisational Learning Outcomes

bulletAbility to strategically plan sales activities
bulletDefinitive and structured approach to smart business development
bulletImproved sales growth through proven methodologies
bulletOptimises personal and organisational achievement and recognition
bulletIncreased market share and brand awareness
bulletA two dimensional understanding of key success triggers
bulletNew skills that galvanise motivation and commitment
bulletOpportunity to develop & elevate existing team

 

 

 

 

 

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Last modified: October 12, 2004